"Shop My Picks": How to Build a Shoppable Page for Your Followers

If you've ever posted a photo and had someone ask "where is that from?" — you already have a shop my picks page waiting to exist. The question isn't whether your followers want to shop your recommendations. They do. The question is where you send them.

Most creators cobble something together: a link in bio that goes to a page with more links, an Amazon storefront that only covers Amazon, maybe a Google doc someone made as a workaround. None of it works particularly well. Here's what does.

Why link-in-bio tools fall short

Link-in-bio tools are built for one thing: routing people to other places. They're great if you want to link to your YouTube, your newsletter, and your merch store. They're not built to host a curated product list with images, prices, and direct buy links.

When creators try to use them as a shop-my-page solution, they end up with a list of affiliate links with no context — no image, no price, no reason for someone to click. Followers land on the page and bounce. The recommendations you put effort into making get zero traction because the presentation is wrong.

Why Amazon storefronts aren't it either

Amazon storefronts solve one problem and create several others. Yes, you get a product page. But every product has to be on Amazon. The brand you've been loving that sells direct? Not there. The Etsy find that got 40 comments asking where it's from? Not there. The small business you want to support? Definitely not there.

Beyond the catalog limitations, the storefront itself doesn't feel like yours. It's Amazon's layout, Amazon's branding, Amazon's UI. Your followers land in Amazon's world, not yours. More on why creators are moving away from Amazon storefronts.

What a real "shop my picks" page needs

• Products from any store — Amazon, Etsy, brand direct, wherever you actually shop
• Images and prices shown — not a list of links, an actual browsable page
• Organized by theme — "my kitchen picks," "what I travel with," "current skincare routine" — not everything dumped on one page
• Affiliate links preserved — your tracking tags intact, no platform stripping them
• A URL that's yours — something clean you can put in your bio, say out loud in a video, or link in a newsletter

How Curatyze works as your shop my picks page

On Curatyze, your profile is your shop my page. Followers land there and see all your collections — each one a curated set of products organized around a theme you chose. They can browse everything, or go straight to the collection they care about.

Each collection works like this: you give it a name and cover image, then add products by pasting URLs from any retailer. Each product shows its image, name, and price. If the link is an affiliate link, you check a box and your link is kept exactly as-is — no rewriting, no tracking parameters dropped. What you paste is what your followers click.

The result is a page that actually looks like something you made. Not a generic storefront, not a list of links — a real product page that reflects your taste and sends followers directly to the right product at the right retailer.

What creators are using it for

Lifestyle creators organize by category — "my morning routine," "apartment picks under $100," "travel essentials I actually use." Each collection becomes a landing page they can reference in any post.

Fashion creators build outfit-based collections — "what I wore this week" as an actual shoppable list, updated as their wardrobe does. Followers stop having to guess.

Tech creators maintain a "my current setup" collection that lives at a permanent URL. They reference it in videos, link it in descriptions, and update it in place when their gear changes — no re-linking required.

Gift guide creators build seasonal collections around occasions — "gift ideas under $50," "home gifts for people who have everything" — and share them in the run-up to holidays when purchase intent is highest. The affiliate income on well-built collections compounds over time because the page keeps working after the post that promoted it is long gone.

One link in your bio, everything your followers need

The old answer to "where do I send people?" was to pick the best one thing and link that. The real answer is a page that holds all of it — organized, shoppable, and updated as your recommendations evolve.

That's what a shop my picks page on Curatyze is. One profile URL, every collection you've built, every product your followers have been asking about.